Share Your Summer POV Sweepstakes: Your Ultimate Content Guide
3 minute read time
Just in time for Memorial Day, we’re giving you the chance to win big bucks by creating content about your summer faves! With Collective Voice’s Share Your Summer POV Sweepstakes, you can win either $5K or $10K in cash.
Yes, you read that right.
From the biggest summer trends and products to content ideas to keep you inspired, we’re setting you up for success with all the tools you need to absolutely crush your summer content.
The Biggest Trends For Summer 2024
Create content around the trends and products shoppers will be clamoring for all season long.
Fashion
Summer 2024 fashion is all about luxe athleisure, Beyoncé-inspired country get-ups, breezy oceanside looks, and glam daytime details.
Trends:
- Athluxe
- Cowboy Carter
- Coastal Grandma
- Cut-Outs
- Daytime Sparkles and Metallics
- Suiting
- Sailing Stripes
Trending Product Categories:
- Micro-Shorts
- White Dresses
- High-Rise Trousers
- Ballet Flats
- Platform Heels
- Silk Scarves
Beauty
This season, beauty obsessives are prioritizing glowing skin, low-key lips, and high-key, dramatic eyes.
Trends:
- Glossy Skin
- Muted Lips
- Golden Hour Blush
- Matte, Smokey Eyes
- Holographic Makeup
- Double Liner
Trending Product Categories:
- Blue Eyeshadow
- Colorful Mascara
- Liquid Silver Eyeshadow
- Green Shadow
- High Shine Lip Gloss
- Greige Lip Products
Home
Live out your Nancy Meyers fantasy with artisanal decor, lush garden details, and knit fabrics.
Trends:
- Gold & Metallic Hues
- Brown & Coffee Tones
- Artisanal Everything
- Western 2.0
- Victorian-Era Details
- Sports Core
- Garden Girl
Trending Product Categories:
- Terracotta Tiles
- Coastal Bouclé
- Quilted & Crocheted
- High-Tech Lighting
- Recycled Materials
Travel
This year, travelers are all about big outdoor adventures and working with travel agents for all their planning needs.
Trends:
- The Return of Travel Agents
- Sporting Events Travel
- Experiential Stays
- Adventure Travel
- Road Trips
Trending Product Categories:
- Outdoor Amenities
- Compression Packing Cubes
- Collapsible Water Bottles
- Silky Comfort Necessities
- Elevated Camping Gear
Share This Season’s Must-Have Products
If you’re going for sure-fire sales, share any of these all-time bestsellers for Collective Voice Creators. Or, get in on the product hype by sharing this season’s must-haves and the most viral TikTok products of the season. Check out all the participating retailers here!
This Season’s Must-Haves:
The All-Time Bestellers:
The Products Going Viral On TikTok:
Get Inspired With These Summer 2024 Content Ideas
If you’re aiming to win our Top Seller Sweeps, here are some fun content ideas to keep the creative juices flowing on all platforms:
- My Summer Survival Essentials
- How I Protect My Skin From The Summer Sun
- My Guide To Planning The Perfect Kid-Friendly, Beach Day
- Summer 2024 Road Trip Guide: Gadgets and Gear for the Ultimate Adventure
- 10 Travel Hacks For Packing Light & Efficiently
- Products, Hosting Tips, and Recipes To Plan An Outdoor Summer Get Together
- Outfit Ideas For All Your Travel Destinations
- Summer Home Space Transformation Challenge
- Kids’ Products That Will Make Your Summer Adventures 100x Easier
But if you’re going for our Top Trendsetter Sweeps, we’ve got short-form video ideas complete with “hooks” to pique your audience’s interest.
- The Products I Won’t Travel Without This Summer
- How I Style 10 Outfits From My 10-Piece Summer Capsule Wardrobe
- 5 Ways To Wear These Viral Summer Sandals
- These 5 Under-$100 Products Will Transform Your Home/Backyard Into A Summer Oasis
- Set Up A Summer Movie Night With Me
- The 5-Minute Recipe You’ll Be Making All Summer
- Let’s Try This Viral Summer Beauty Trend On My Skin Type/Tone
- The 30-Minute Workout That’s Easy Enough To Do From My Hotel Room
Try These 6 Strategies For Winning
Increase your chances of winning with these best practices and tips for success.
- Know your niche and audience: Consider how summer products fit within your specific niche, and what your audience wants to see this season. Maybe they’re beauty lovers looking for the next big thing, or they’re parents interested in the most effective summer products for their kids. Hone in on their needs and tailor your content accordingly.
- Stay consistent and keep posting: Success takes time! Create a summer content calendar with a consistent posting schedule to keep you on track.
- Give your content a clicky “hook”: Frame your videos, captions, and copy to immediately get your audience’s attention so they’ll want to know more.
- Tease, but don’t give too much away: Hook your audience by piquing their interest in a product, but don’t give them all the details! Make them click your affiliate link to find out more.
- Stay true to yourself: Let your personality shine through and embrace your most authentic self to better connect with your audience.
- Use all our affiliate tools: Make sure you’re using the right mix of text links, Widgets, Looks, Collections, and TapTo.Shop to make it easy for your audience to shop!
Ready, set, POST!
No purchase necessary. 50 U.S. & DC, 18+ and a Collective Voice member. Ends May 27, 2024 at 10:59 PM CT. Void where prohibited. Official Rules at https://www.collectivevoice.com/blog/collective-voice-summer-pov-sweepstakes-2024/
