6 Ways To Use AI To Streamline Your Content Creation

In the last year, there’s been an explosion of AI tools; and now, it feels like there’s an AI product for almost any task you can imagine. 

In particular, AI has emerged as a game-changing tool for Creators, offering innovative ways to streamline and enhance their content creation process.

Below, we’re laying out a few key ways Creators can use AI to elevate their content, save time, and boost their creativity.

1. Source Content Ideas

Feeling creatively stuck? Use AI to help you generate a wealth of new content ideas. Simply come up with a prompt, like, “create 5 blog post ideas about finding the best style deals this season,” and see what the tool spits out! 

In fact, we just entered that prompt into ChatGPT, and here’s what it said:

1. “Wardrobe Revamp: How to Find the Best Style Deals on a Budget”: Explore tips and strategies for updating your seasonal wardrobe without breaking the bank.
2. “Thrifty Thrills: Upcycling and DIY Fashion Ideas for the Budget-Conscious”: Share creative ideas for revamping your wardrobe with DIY projects and upcycled fashion.
3. “Seasonal Fashion Sales Calendar: Your Guide to Discounts and Savings”: Create a calendar outlining the best times to shop for fashion deals, including end-of-season sales.
4. “Online Shopping Hacks: Navigating the Web for Winter Style Bargains”: Offer expert advice on finding the best online deals, including using cashback apps and browser extensions.
5. “Seasonal Style Investment Pieces: When to Splurge and When to Save”: Explore which fashion items are worth the investment and when you can find budget-friendly alternatives.

AI can also suggest relevant and trending topics, allowing Creators to plan their content in alignment with current interests and demands. Not every idea will be perfect, and some may be repetitive, but the more you fine-tune your prompts, the more you’ll generate unique and interesting concepts!

2. Refine Your Marketing Strategy

AI tools can also play a role in creating a cohesive social media and marketing strategy. Use AI-powered platforms, like Google Analytics, for insights into audience behavior, content performance, and competitive analysis. You can learn about demographics, engagement patterns, and content preferences, allowing you to adapt your strategy and create more relevant content.

Additionally, AI tools like Buffer can assist Creators in scheduling and publishing social media posts for consistent engagement. By analyzing audience behavior, historical data, and content performance, AI can provide insights into the best times to post, helping Creators strategically schedule their content for maximum visibility and engagement. 

These AI-driven platforms help Creators optimize their social media and marketing efforts, ultimately creating a data-driven strategy that enhances visibility and engagement.

3. Batch Create Captions

If coming up with new captions for your social media posts can get tiresome or repetitive, use AI tools like ChatGPT or Jasper AI to spark new ideas or batch create captions! 

Create specific, targeted prompts that include the subject matter you want to discuss, the tone of your voice, and a call to action (CTA) for your audience. Once you start seeing captions you’re happy with, make sure to save these prompts and use them for future use. Here’s an example of a prompt we gave to ChatGPT, and the captions it generated:

Prompt: Come up with Instagram captions for each of the below subject matters. The tone should be fun, vibrant, and engaging, and each one should direct followers to head to my link in bio to read my blog post about the topic.

• The beauty products trending on TikTok
• The best travel deals to know about this season
• 5 easy, healthy recipes to make on a weeknight
• How to update your home this season on a budget
• How to build an “activewear” capsule wardrobe with high-quality staples

Captions generated:

• The beauty products trending on TikTok: ✨TikTok Beauty Trends Alert! 💄 Swipe right to discover the hottest beauty products that TikTok can’t stop talking about. I’ve got all the details in my latest blog post. Check it out in my bio! #TikTokTrends #BeautySecrets
• The best travel deals to know about this season: 🌍✈️ Adventure is calling! I’ve rounded up the juiciest travel deals for your dream vacation. Tap the link in my bio to unlock the best savings of the season. Don’t miss out! #TravelDeals #Wanderlust
• 5 easy, healthy recipes to make on a weeknight: 🍽️ Cooking up a storm on weeknights just got easier! Swipe through for mouthwatering, quick, and healthy recipes you’ll love. Ready to get cooking? Find the recipes in my bio! #WeeknightCooking #HealthyEats
• How to update your home this season on a budget: 🏡✨ Refresh your space without breaking the bank! Discover my budget-friendly tips to give your home a stylish makeover. Dive into the details in my latest blog post—link in bio! #HomeDecor #BudgetMakeover
• How to build an “activewear” capsule wardrobe with high-quality staples: 💪👟 Elevate your activewear game! Learn the art of creating a versatile capsule wardrobe with top-quality pieces. Get the scoop in my latest post—link in bio. It’s time to slay your workouts in style! #ActivewearGoals #CapsuleWardrobe

You can even use the ideas generated above and ask the AI tool to match it with a social media caption to make this process even more efficient. Even if the captions these tools provide aren’t perfect, they can be a helpful starting off point to edit and refine.

4. Write Blog Posts and Build SEO

Tools like ChatGPT and JasperAI are especially useful for long-form writing tasks, like blog posts. Since blogs are still an essential money-making platform for many Creators, but can often be neglected in favor of social media content, using AI is a great solution to start scaling up your blog post writing!

To infuse your blog posts with SEO (search engine optimization), you can leverage tools like Frase to analyze keywords, create outlines, and build briefs that can guide your blog post writing to include the right keywords, word count, headers, images, and more!

5. Manage Your Content Calendar

AI can help you ideate, create, and edit your content. It can also help you schedule content, and build a streamlined calendar for creation and posting. Tools like Hive can do everything from giving you the steps to creating a content calendar, to generating one with your exact specifications. Similarly, tools like Story Chief provide a centralized platform to create, optimize, and schedule your content.  

Additionally, AI-powered content generation tools can aid in creating a backlog of content, ensuring that the calendar remains consistently filled with fresh material.

6. Edit Images, Videos, and Audio

One of the most enticing features of AI is its ability to easily edit photos, videos, and audio, allowing beginners to have more control over their visual and audio content. Creator-loved tool, Canva, has a suite of AI tools that make photo editing easier than ever—drop out backgrounds, generate images, create animated elements, and more. 

AI video tools, meanwhile, can help you polish your video content, streamline the editing process, write scripts, add subtitles and voice overs, and even generate entire videos! And podcasts have become easier to record and edit with tools like Podcastle, that have intuitive editing tools, AI noise removal, and AI-generated audio.

While AI is growing in popularity, it’s still in its infancy. AI technology will only get better from here, and more tools will likely spring up that can help Creators take control of their content, develop more effective marketing strategies, and produce content more efficiently. If AI still feels intimidating to you, think of it this way: AI tools can act like a staff for you to delegate your most challenging or tedious tasks so that you have more time to work on things that inspire you!