6 Fall Fashion Trends To Guide Your Content Strategy and Wardrobe

Fall is going to be here before you know it, and we’re here to help you with getting your content ready ahead of schedule. We’re sharing six of the buzziest fall fashion trends so you can get straight to creating content and links. From fall’s must-have color to the shoes of the season, start sharing what will be the most-coveting items for the new season.

1. Heritage Haven

Embrace the English countryside vibes this fall with waxed jackets, plaid maxi skirts, wellies, tailored blazers, and more traditional styles that you’d wear to the country house. 

Content ideas:

• Your Edit: Link your favorite styles to allow your followers to easily shop this trend. 
• Take On the Trend: Give your followers an inside look into how you would put together three different outfits that bring this trend to life. 

2. Boho Forever

The boho look is back with a fresh, modern feel for fall, think: crochet, flowy fabrics, and tall boots.

Content ideas:

• Then and Now: Show followers iconic celebrity boho looks from the past and how you would recreate them today in a modern way. 
• Best Boho Buys: Share with your followers your top finds for this trend, whether it’s an under-$100 item that looks super luxe or a pricier piece that’s worth the investment. 

3. Shoes Shoes Shoes

When it comes to the shoes of the season, three styles will reign supreme this fall: minimalist glove flats, tall structured boots, and T-bar shoes. 

Content ideas:

• High & Low: Share with your followers your favorite styles that tap into these trends at both high and low price points. 
• How To Style: Inspire your followers with an outfit series that starts with your shoes and how you build your look from the bottom up. 

4. Preppy Fever

Get preppy this fall with button-down shirts, tailored blazers, full skirts, relaxed jeans, and loafers. 

Content ideas:

• GRWM: Preppy Edition: Give your followers a behind the scenes look as you put together a preppy look for the day.
• Preppy Capsule Wardrobe: Showcase the five essentials your followers should add to their closets to achieve a timeless preppy look. 

5. Smooth Like Butter…Yellow

This shade is a bit unexpected for fall, but when you think of it as a neutral the possibilities are endless. Pair it with more traditional fall hues like chocolate brown, navy, black, ivory, camel, and more. 

Content ideas:

• 3 Ways To Wear Yellow: Show your followers how you would style three looks featuring this trending color for different occasions: work, weekend, and a special event. 
• The Best of Yellow: Share with your followers a round-up of your favorite yellow styles they can buy now.  

6. Ribbons & Bows

Bow accents will continue to shine this season, adorning everything from tops and skirts to dresses, bags, and more. 

Content ideas:

• Top Picks: Share links to the bow-adorned pieces you’re obsessed with for fall. 
• How To Style: Bows: Show your followers how you’re styling bow accents for the new season.