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5 Fall Beauty Trends Your Audience Will Love

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A new season means new beauty trends. Lucky for you, we’ve done the legwork, so you can get straight to prepping and creating content! Check out what beauty trends will be taking over this fall and how you can share them with your audience. 

1. Think Pink

Bring pink-hued makeup into your fall lineup for a fresh-faced look, think: pink eyeliner, blush, eyeshadow, and more.  

Content ideas:

  • GRWM: Pink Edition: Guide your audience as you create a makeup look featuring pink-hued products. 
  • Red Carpet Looks: Share with your audience the products they’ll need to recreate your favorite pink makeup looks worn by celebrities.

2. Sparkles Are Forever

From shimmering face crystals to glittery eye-shadow, makeup is getting sparkly for fall.

Content ideas:

  • A Night Out: Show your followers how you’re tapping into the sparkle makeup trend for a night out. 
  • Your Edit: Link to all your must-have sparkly makeup products for fall.  

3. Red Lips

This fall it’s all about a rich red lip paired with a minimal glowy complexion that skips the blush, contour, and heavy eye makeup. Make your pout the star of the show! 

Content ideas:

  • Modern Red: Showcase how you’re taking on the red lip trend in a modern, fresh way for fall. 
  • Top Picks: Share your all-time favorite red lip colors for both day and night with your followers, and provide tips and tricks for application and staying power. 

PRO-TIP

🔗 Finding trending products to share with your followers has never been easier! Now, you’ll see Trending Products right on the “Home tab” of the Collective Voice app for easy viewing and linking. Plus, you can filter them by Retailer! 💰🛍️

4. Soft Metals

Add soft metallic colors to your makeup look this fall by tapping into warm gold and copper hues and cool silver tones. 

Content ideas:

  • All About the Eyes: Show your followers three different eye makeup looks using soft metallic colors. 
  • Special Event: Give your followers a step-by-step makeup tutorial for creating a look using metallic hues for a wedding, cocktail party, or another special occasion. 

5. Winter Warmth

Summer’s sun-kissed look takes a backseat to a fresh and natural warm winter look for fall  that’s achieved with blended blush worn higher on the cheek and a low-key lip using either a tinted lip balm or a soft, subtle lipstick shade.    

Content ideas:

  • Day-to-Night Look: Bring your followers through your process of taking this trending makeup look from day to night.  
  • Winter Warmth Essentials: Round-up all the products you love to use to create a warm winter makeup look and share them with your followers. 

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